11 ways Envato’s AI ImageGen can elevate your creative projects—for free!

Envato's AI ImageGen now has a free version! Discover how to use AI ImageGen to unlock endless creativity and take your projects to the next level.

Envato's AI Image gen
Portrait for Sarah JoyBy Sarah Joy  |  Updated August 1, 2025

They say a picture’s worth a thousand words, but with Envato’s AI ImageGen, you only need a couple! This game-changing tool is here to level up your creative projects in all sorts of fun, unexpected ways.

Here’s the best part: AI ImageGen is available as part of the Envato subscription, but starting this month, you can also use the feature with a free Envato account!

AI Image Gen

According to Bianca Pellizzari, Envato’s Product Marketing Lead, the biggest win from using AI ImageGen is the variety of results you can get:

“We tap into some of the best AI image providers and blend it with our own magic to ensure high-quality, unique, and inspiring results. You might have a specific vision, but seeing it come to life in a totally different style can open up a whole new creative direction for you.”

So, whether you’re experimenting or have a specific vision in mind, Envato’s AI ImageGen is here to help you bring your imagination to life—literally. Ready to dive in? Here’s how AI ImageGen can take your creative projects to the next level!

What is AI ImageGen?

AI ImageGen is Envato’s very own image genrator AI powered. Just type in your prompt, and let the magic happen! The feature creates up to eight images based on what you describe. Free users can generate up to five times, while subscribers can enjoy endless creativity.

“It’s super simple to use—just type in what you want to see, and we handle the rest,” says Bianca. The variety makes it a lot of fun to experiment with, so you don’t have to worry about mastering prompt engineering.”

How to use AI ImageGen in your creative work

Looking for a little inspo? Here are some clever ways to use AI ImageGen for your next project!

1. Concept art

Generate different art pieces or concepts to get an idea of the direction you want to take before you decide on a final product. For example, you could ask AI ImageGen to create a fashionable dog leash.

Ai generated fashionable dog leash

The more specific you are, the better the result matches your vision.

Ai generated fashionable dog leash with embroidered floral design

You can use AI ImageGen to see what your product could look like before you create it. This makes it quicker to experiment—it’s easy to compare different designs and choose the best one. You can also use the best AI-generated images to inspire your product design.

2. Character design

Need a unique character for branding, animation, or games? Simply describe it! For example, “a brave woman from the 1800s who fights dragons” could spark totally original designs.

ai generated character designs

Want to tweak it? Add more detail, and the character will evolve!

3. Storyboarding

If you want to visualize a scene in a video you’re working on, use the “Use this style” feature to develop storyboard frames. For example, let’s say you want to create a storyboard for a video scene in which a person is fighting a dragon. You could start with the prompt: 

AI generated person fighting a dragon

Then select the “Use this style” button to build out the scene in the same style: 

Use this style button

You can continue to add prompts based on what you need for your storyboards. This can help you visualize what you want your video to look like and decide if you need to make any changes before going through the entire process. It’s also a great way of communicating your vision to others.

new batch of generated dragon images

4. Creative exploration

Feeling stuck? AI ImageGen is the perfect way to spark fresh ideas. Scroll through examples for some quick inspo, or play around with prompts and see what sparks joy. It’s like having a creative brainstorming partner at your fingertips!

ai generated image examples

5. Mood boards

Create a mood board using images to visualize the tone of your project. As with most AI tools, you’ll get better results when you’re very specific. For example, specifying an artistic collage can help to produce a layered look, with multiple images.

AI generated artistic collage for a fitness program

6. Marketing materials

From brochures to banners, create eye-catching marketing materials with ease. The trick? Be detailed about your target audience and style, and let the AI work its magic. For instance, the below prompt includes not just the type of brochure but also the target audience.

AI generated fitness brochure examples from AI ImageGen

7. Create backgrounds

Need a killer backdrop for your next presentation or video? Just ask for it! Whether you want a café setting or a whimsical forest scene, AI ImageGen can whip up a background that fits your project perfectly.

For example, here are the results of searching for a video background featuring a café. You can see that some of them look realistic, while others have an illustrated or fantasy style. 

If you want a photorealistic café scene, pick the photorealistic image and click “Use this style” and generate again. Or you could just specify “photorealistic” in the original prompt.

Ai generated cafe backgrounds

In contrast, the following prompt is to create a background for a presentation. This can be great for producing a unique or topical background for your presentation. Make sure to mention what your presentation is about to generate more topic-specific images.

AI generated minimalist presentation backgrounds

8. Illustrations for video

Add cool illustrations to your videos with AI ImageGen. Whether it’s quirky animations for an Instagram reel or polished illustrations for a presentation, the possibilities are endless.

instagram reel by dana.today using Envato ImageGen assets

9. Typography

Why settle for standard fonts when you can create unique, AI-generated typography for your social posts or marketing materials? Type in a word like “cat” and watch as the AI serves up playful, fresh font styles.

AI generated cat fonts from AI ImageGen

10. Event planning

Planning a themed event? AI ImageGen can help you nail the look with tailored visuals that fit your vibe—just be super specific about what you want.

Images for a children's birthday party

11. Interior design

Going beyond the screen, you can also use AI ImageGen to generate design ideas for home or office makeovers. Just enter your preferred style—like bohemian or minimalist—and let AI ImageGen give you a preview of your dream space.

Mid-century modern living room

AI ImageGen makes it easy to visualize your dream space, and for even more design possibilities, you can explore AI interior design software that complements your creative process.

FAQs about AI ImageGen

Got questions about this handy feature? We’ve got answers!

1. How can I access the free AI ImageGen?

You can access AI ImageGen and get 5 free image generations by creating a free Envato account. After logging in to your free account, you can go to the ImageGen section and start creating.

2. How can I track my usage?

You can track your free AI image generation usage by looking at how many prompts you have remaining next to the prompt box on ImageGen. This box will show the number of generations you’ve used and how many are still available.

3. Can I download and use the images?

Yes. You can save and download any generated images. You can use the photos for commercial use as long as you follow Envato’s terms.

4. What happens when all of the free generations are used up?

Once you use your free generations, you’ll be prompted to subscribe to Envato to continue using the image generator.

5. Are there restrictions on the types of images?

Yes—you need to follow the acceptable use policy for both the free and paid image generator.

6. What should I do if the generator makes inappropriate content?

If the generator creates inappropriate content, then you should report it by clicking on the three dots on the generated images, and from the menu that pops up, click “Report this”.

7. How can I provide feedback?

You can provide feedback on each generated image by clicking the thumbs-up or thumbs-down button for that image. You can also click the green popup box in the bottom-right corner.

8. Are the images watermarked?

No. The images generated using the free and paid versions of AI ImageGen are not watermarked and can be used directly after downloading.

Carve out your unique creative path with AI ImageGen today!

If you’re ready to discover everything AI ImageGen has to offer, create your free Envato account and get started!

Want to explore more of the fast-moving world of artificial intelligence? Check out our post on how AI is transforming content marketing and discover the AI-generated content platforms you should be using.

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